SAMMMM’s Samara Roy and Heli Daruwala Create pH+Lush for Everyday Beauty
Beauty routines are increasingly moving towards products that are easy to use, versatile and suited to individual preferences. Reflecting this shift, beauty brand SAMMMM has introduced pH+Lush, a two-in-one cheek and lip tint oil developed by co-founder Samara Roy in collaboration with actress and entrepreneur Heli Daruwala. The product was designed around a simple idea:
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