A bizarre social-media stunt in Gwalior has turned an ordinary car into an unexpected internet sensation — and ultimately into a traffic-police case.
A car belonging to Gwalior resident Aditya Sikarwar was covered with around 3,400 lipstick kiss marks after his girlfriend decorated the vehicle as part of a trend she had seen online. What began as an unusual expression of affection quickly attracted attention after the car appeared on the city’s roads and photographs and videos began circulating on social media.
A Car Covered in Thousands of Kiss Marks
According to reports, the elaborate makeover took roughly three and a half hours. Each lipstick mark was placed across the exterior of the vehicle, creating a striking pattern that made the car impossible to miss.
The couple reportedly wanted to recreate a trend seen outside India and share the result online. Once the decorated vehicle was driven through Gwalior, however, its unusual appearance drew considerably more attention than expected.
The stunt soon spread across social-media platforms, turning the car into a talking point among online users.
When Going Viral Attracted the Police
The internet attention eventually brought the vehicle to the notice of Gwalior traffic police. Officials traced the car after a video showing it travelling through the City Centre area circulated online.
Police subsequently stopped the vehicle and imposed a ₹5,500 penalty under the Motor Vehicles Act, citing the modification of the vehicle. The owner was also instructed to remove the lipstick marks and restore the car.
Sikarwar later said he had not realised that the unusual decoration could result in police action. He paid the fine and cleaned the vehicle.
From Romantic Gesture to Viral Lesson
The unusual incident highlights a growing phenomenon of people turning everyday activities into social-media content in the hope of attracting attention and followers.
In this case, the stunt certainly achieved its first objective: thousands of people saw the unusual car online. But the unexpected consequence was that the viral footage also caught the attention of traffic authorities. Police said the stunt was connected to social-media content creation and warned against activities that violate traffic regulations.
The Gwalior episode is a reminder that an internet trend can travel much faster than expected sometimes reaching audiences that were never part of the original plan.
What began with 3,400 lipstick kisses ended with a ₹5,500 challan, a car wash and a viral story that is now among the day’s most unusual pieces of Indian internet news.
